by Rachel Forcella | Nov 11, 2019 | Blogging, Content Creation, Content Strategy
I’ve yet to meet someone who says to me “Oh yes! I love creating content for my business!” when I tell them what I do. What I do hear is a lot of “I just don’t know what to say”, “I don’t have the time” and “I know I should be creating content, but I’m not quite sure...
by Rachel Forcella | Nov 11, 2019 | Blogging, Business Musings, Content Creation
What is Content? We hear the word ‘content’ a lot these days, and it seems to be a bit of a buzzword. But content is quite simply information you produce for clients and potential clients – or your ‘audience’. Online, content is: – blogs (check out my tips...
by Rachel Forcella | Oct 24, 2019 | Content Creation, Content Strategy
“Without strategy, content is just stuff. And the world has enough stuff.” Arun Basu If you have an online business (or a business that relies on the internet for visibility, you need to be creating top-quality content. And to create content that supports your...
by Rachel Forcella | Oct 23, 2019 | Business Musings, Content Creation, Content Strategy
So – you know you need to get visible in your business, but you’re a private person. You don’t really want to share every aspect of your life. You’re about showing who you are and what you can do for your clients – in a professional...
by Rachel Forcella | Oct 11, 2019 | Blogging, Content Creation
You’re special. I’m not telling you that in some creepy, weird, salesy kind of way. Or in a shallow Instagram inspiration kind of way. Each and every human on the planet is unique. We’ve all had experiences that no other person in history has. We...
by Rachel Forcella | Oct 3, 2019 | Business Musings, Content Creation
Running your own business is fun, exciting and exhilarating. I don’t know about you, but it’s the sheer potential of what could be that keeps me going. However, it can also be overwhelming. You read articles and listen to podcasts that tell you that you...
