by Rachel Forcella | Jul 23, 2020 | Business Musings, Content Creation, Content Strategy, Uncover Your Message, Visibility
Something I know for sure: Confidence is a Decision. Maybe you don’t believe me – but it’s what I’ve found to be true. It’s not an EASY decision to make, but it is a decision, nonetheless I haven’t shared my ‘origin story’ before –...
by Rachel Forcella | Mar 25, 2020 | Blogging, Content Creation, Content Strategy
I always recommend batching your content creation. In an ideal world, you’d have a permanent content strategy (e.g. 7 x posts on Instagram, one email newsletter and one blog per week), a three-month content plan (aligned with what’s going on in your business, what’s...
by Rachel Forcella | Mar 11, 2020 | Business Musings, Content Creation, Content Strategy, Visibility
It was an awkward moment. I’d just delivered my signature talk to a roomful of women in business. But what I didn’t realise before I said yes to the gig, was that they weren’t my ideal clients. And if I thought that standing up and delivering some of my best content...
by Rachel Forcella | Mar 2, 2020 | Blogging, Content Creation, Content Strategy
“But Rachel, I’m fed up of giving away free content.” Honestly? I hear this A LOT. The next thing I usually hear is… “So, I’m just going to stop, and I’m going to charge for everything.” Spoiler alert: this has NEVER...
by Rachel Forcella | Feb 19, 2020 | Business Musings, Content Creation, Content Strategy, Uncover Your Message
It’s human nature to be impatient – when we take action, we want to see results – and quickly, if you please. Unfortunately business and brand-building often don’t work that way. Something I tell my clients before they sign up to work with me...
by Rachel Forcella | Feb 11, 2020 | Business Musings, Content Creation
You’re special. I’m not telling you that in some creepy, weird, salesy kind of way. Or in a shallow Instagram-inspiration kind of way. Each and every human on the planet is unique. We’ve all had experiences that no other person in history has. We...