by Rachel Forcella | Mar 25, 2020 | Blogging, Content Creation, Content Strategy
I always recommend batching your content creation. In an ideal world, you’d have a permanent content strategy (e.g. 7 x posts on Instagram, one email newsletter and one blog per week), a three-month content plan (aligned with what’s going on in your business, what’s...
by Rachel Forcella | Mar 11, 2020 | Business Musings, Content Creation, Content Strategy, Visibility
It was an awkward moment. I’d just delivered my signature talk to a roomful of women in business. But what I didn’t realise before I said yes to the gig, was that they weren’t my ideal clients. And if I thought that standing up and delivering some of my best content...
by Rachel Forcella | Mar 2, 2020 | Blogging, Content Creation, Content Strategy
“But Rachel, I’m fed up of giving away free content.” Honestly? I hear this A LOT. The next thing I usually hear is… “So, I’m just going to stop, and I’m going to charge for everything.” Spoiler alert: this has NEVER...
by Rachel Forcella | Feb 19, 2020 | Business Musings, Content Creation, Content Strategy, Uncover Your Message
It’s human nature to be impatient – when we take action, we want to see results – and quickly, if you please. Unfortunately business and brand-building often don’t work that way. Something I tell my clients before they sign up to work with me...
by Rachel Forcella | Feb 3, 2020 | Blogging, Content Creation, Content Strategy, Uncover Your Message, Visibility
From my conversations with hundreds of females entrepreneurs, it seems that there are two main reasons for not regularly and consistently creating content: Not having enough time Not knowing what to say And not knowing what to say certainly increases the time it takes...
by Rachel Forcella | Jan 27, 2020 | Blogging, Business Musings, Content Creation, Content Strategy, Visibility
In my social media posts, I talk a lot about ‘showing up’. About how important it is to ‘show up’ on social media (every day). About how important it is to ‘show up’ in our businesses (every day). But the thing about showing up for...
